Sales and Marketing Features of Nalpeiron Software Analytics
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Define differing user groups such as beta, NFR, freeware, trials, prospects, resellers, affiliates, customers, end of life or your own type to understand your different user communities.
Fully understand hard to get metrics like download location, trial conversion, sales cycle, features adoption and more with confidence you are seeing the “real” customer data.
Quickly understand the effectiveness of promotions and marketing campaigns by tracking resultant downloads, trials and sales – allowing you to prevent wasted budget and to improve campaign success rates.
Use automated marketing tools to keep marketing user that didn’t convert post-trial to increase conversion rates.
Use powerful automated tools to engage and develop user relationships and close more business – all in a simple and intuitive user interface
Define product onboarding-steps in your application and track performance with dashboards, drill-downs and reports then make any changes to improve customer satisfaction ratings.
Get a real-time view of user engagement with your application and proactively manage customer health to reduce churn and increase customer happiness.
Find out where all your users are located to ensure you have sales coverage for increasing sales trends in a region, or to decide on localization investments or to check reseller performance.
